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Business Transformation Delivery (BTD) – Master Class

business model canvas workshop and process on glass board


A Business Model Canvas (BMC) is a diagrammatic map of an organisation described in terms of key areas. The Business Transformation Delivery (BTD) master class follows on from the BMC master class and provides valuable analytical tools for highlighting and exposing the ways in which your business connects its operational and behavioural components. By the end of the class you will be able to apply methods and techniques to enable improved adoption of new initiatives.

In Detail:

This BTD master class provides methods of investigation that will enable you to strategically develop your organisation’s business operations and behaviours, adding significant value to your brand’s performance.
The master class will show you how to use the latest mapping tools to create a measurable operations framework and align it to the behavioural values of your organisation.  The master class experience is designed to help you deliver change and drive adoption in your organisation… ensuring your organisation delivers what it says.
business growth through mapping diagramDuring the master class the following topics will be explored:

  • Business Behaviours… aligning your organisation with your target audience/s.
  • Business Operations… how to better deliver what you say you deliver.

Business Results… how to drive adoption and turn initiatives into successful outcomes.

Who’s it for:

All types of business managers can benefit from engagement with this master class.

  • You know that something has to change but not exactly sure what or why?
  • You have a vision and strategy but not sure how to turn it into action?
  • You need help to understand the current situation, figure out what needs to change and how you’re going to do it.

Attendee’s benefits:

Attendees will leave the workshop equipped with methods, tools and techniques to help them align business behaviours with operations… select appropriate initiatives and drive adoption.

What do you need to bring along :

A laptop and a receptive mind.

About your tutors:

The complementary business knowledge, skills and understanding of Robert Leitch and Gordon Coldwell make them an insightful and dynamic pairing both as business partners and master class tutors.  Together, through Adroit & Associates, they provide resources that enable organisations to better adopt initiatives and manage change.

Robert Leitch

Robert Leitch

Robert is a results-driven Chartered IT professional with a proven history of working at board level to manage IT operations and deliver innovative and profitable business strategies. He has an excellent understanding of fundamental business imperatives and the drive to apply them. The value and relevance of this, and his technical understanding, are without question, as he applies the delicate balance of technology and business analysis.
With an honours degree in Educational Psychology and Art & Design from Warwick University, Gordon spent 31 years working in the education sector.
Gordon Coldwell

Gordon Coldwell

For 21 of these he was a specialist teacher and department manager of art, design and media courses. In 2007, after 10 years as a marketing manager at Bridgwater College, Gordon successfully launched his ‘I More Than Brand’ marketing services company for SMEs. He believes that cultural change is primarily driven by technological innovation and, that by developing the right culture, the right behaviours will be cultivated.
Business Model Canvas (BMC) Master Class: http://www.creativeinnovationcentre.co.uk/business/business-model-canvas/
Social Media, Links & Additional Info:
Web 1.                  http://www.adroitandassociates.com
LinkedIn.             http://uk.linkedin.com/in/robertleitch
LinkedIn.             http://uk.linkedin.com/pub/gordon-coldwell/11/684/8a9/

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